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Globe hosts 1st hiring hackathon to discover tech talent and tackle real-world challenges

Globe recently held its inaugural Code to Career Hackathon, bringing together top tech talent from Metro Manila to solve real-world challenges and compete for exclusive career opportunities within the company.

The one-day hiring hackathon was designed to break the mold of traditional recruitment, allowing participants to showcase their coding expertise, develop innovative solutions, and vie for exciting rewards.

“At Globe, we are constantly seeking bright, driven individuals who can help push the boundaries of technology,” Raul Macatangay, Globe Chief Information Officer. “This hackathon is more than just a competition—it’s a gateway for aspiring tech professionals to gain hands-on experience, connect with industry leaders, and take the next big step in their careers with us.”

“As a company deeply dedicated to innovation and career development, Globe is excited to offer this platform to emerging tech talent. This event reflects our belief in nurturing individuals by giving them the opportunity to showcase their coding skills and tackle real-world challenges” said Keith Batallones, Globe Head of Engineering and Digital Solutions.

During the hackathon, participants were guided by mentors from Globe and its partners— Amazon Web Services (AWS), Google, UpLift Code Camp, and F5 —who provided valuable insights, resources, and guidance throughout the day.

This collaboration further highlighted Globe’s dedication to promoting continuous learning and mentorship within the tech community. At the same time, it provided an environment where tech enthusiasts could thrive and develop their professional paths with Globe.

“The Code to Career event became a platform for newbie and seasoned professionals to solve real life challenges through code, cloud and AI. The top participants get a chance to win awesome, cool prizes and those qualified get a job offer on the spot. Grateful to the participants who chose to spend their Saturday learning and having fun through hacking and building their network,” said Jesse Liamzon, Senior Director for Architecture and Engineering.

Globe continues to be a premier destination for tech talent in the Philippines.  The hackathon further solidified the company’s leadership in the tech industry and reinforced its commitment to empowering the next generation of tech leaders.

For those looking to take the next step in their tech journey, Globe offered various roles across different teams that emphasize creativity, innovation, and collaboration. The company hired 15 new employees from the hackathon event, including engineers and developers.

For the latest on available roles at Globe, follow Globe Telecom on LinkedIn.

Featured photo: Students take part in Globe’s inaugural “Code to Career Hackathon,” a unique recruitment event designed to discover top tech talent and address real-world challenges.

#Globe #careerhackathon #rubyspreciousmoments #rubyasoyph

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Creativity Takes Center Stage at Rhythm and Hues: A Two-Day Celebration of Art and Innovation

February 2025 — Rhythm and Hues transformed Ayala Malls Solenad 3 into a vibrant hub of creativity and innovation on February 1-2, 2025. This highly anticipated two-day celebration marked the 22nd anniversary of Life n’ Arts, bringing together students, professional artists, and art lovers for an unforgettable experience filled with live performances, hands-on workshops, and breathtaking exhibits.

As a pioneer in nurturing creative talent, Life ‘n Arts provided its students with a powerful platform to showcase the skills they had honed throughout the year. But this wasn’t just about the students—it was about the magic that happens when fresh talent meets seasoned expertise. By blending youthful enthusiasm with the wisdom of professional artists, the event became an inspiring testament to the boundless possibilities of artistic expression.

From the moment attendees stepped in, they were immersed in a world of artistic wonder. The exhibit space buzzed with creativity, displaying stunning works from students and local artists—each piece telling a unique story. Meanwhile, interactive workshops, from bear painting and oil pastels to crochet and resin-making, invited participants of all ages to unleash their inner artist.

The energy on stage was electric. Spectators marveled at everything from graceful ballet performances to high-energy hip-hop battles led by the renowned Philippine Allstars. Young talents from Kids’ Lab Dance Studio brought infectious enthusiasm, proving that creativity has no age limit.

One of the festival’s most thrilling highlights was the Battle of Canvas, an adrenaline-fueled, on-the-spot painting competition where artists raced against time to create stunning masterpieces. As the brushstrokes came to life, the air filled with the sounds of acoustic sets and rhythmic drumbeats, creating a sensory experience that blended sight and sound seamlessly.

Life ‘n Arts 2025 22nd Anniversary event.

The event culminated in a heartwarming awards ceremony, recognizing the hard work and dedication of the participants. Reflecting on the event’s success, Life ‘n Arts Nuvali owner and mentor Lerma Julian shared her excitement: “Rhythm and Hues was a testament to the creativity and hard work of our students and professional artists. It’s inspiring to see how this event brought people together, giving our students a platform to share their skills and passion while creating lasting memories for the community.”

With an incredible turnout of both participants and spectators, Rhythm and Hues was more than just an event—it was a celebration of artistic collaboration and the power of creative expression. By seamlessly blending student and professional artistry, Life ‘n Arts once again proved its unwavering commitment to fostering creativity and innovation.

As Life ‘n Arts commemorated 22 years of empowering young creatives, Rhythm and Hues stood as a shining example of its mission: to create spaces where art, music, and dance bring communities together, proving that creativity has the power to inspire, connect, and transform.

For updates on future events and programs by Life ‘n Arts, visit their official Facebook page facebook.com/lifenartsofficial.

#RhythmandHues #LifenArts #rubyspreciousmoments #rubyasoyph

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Unstoppable Filipina Summit: Empowering Women in the New Economy

Manila, Philippines – The Women’s Business Council Philippines is proud to announce the Unstoppable Filipina Summit, an empowering event dedicated to celebrating and advancing the role of women in the new economy. Set to take place on International Women’s Day, March 6, 2025, from 8 AM to 6:30 PM at the Mayuree Ballroom, Dusit Thani Manila, this summit promises to be a pivotal occasion for collaboration, learning, and inspiration.

In today’s rapidly evolving economic landscape, women are not just participants; they are crucial drivers of growth and innovation. The Unstoppable Filipina Summit will feature an array of plenary sessions and panel discussions tackling vital topics such as sustainability, diversity, equity, and inclusion (DEI), and the significant contributions of women leaders in various sectors.

Key Highlights of the Summit:

– Sustainability Panel. Join industry leaders Angeline Tham of Angkas, Anna Lagon of Bayo, Katherine Custodio of WWF and Roberta Lopez-Feliciano of ABSCBN Foundation as they discuss sustainable practices and the significant role women play in fostering environmental stewardship.

– Filipina Powerhouses: Celebrate the achievements of remarkable women leaders including Robina Gokongwei-Pe of Gokongwei Group, Myrna T. Yao of Richprime Global and Committee Chair of the Philippine Commission on Women (PCW), and Lorelie Quiambao-Osial of Shell Pilipinas, who will share their insights and experiences in breaking barriers and driving success.

– Male Champions for Change: Key male allies, including JV De Dios of Manila Water, Hans “Chico” Sy Jr. of SM-EDD, and Al Panlilio of PLDT, will discuss the importance of male participation in advancing gender equality and supporting women in the workplace.

– Navigating DEI:  a vibrant discussion with trailblazers Sir Ice Seguerra, Tessa Prieto, and Angie King as they explore the evolving landscape of diversity, equity, and inclusion, and offer strategies for creating more inclusive environments.

– Keynote Speech: Jessica Soto-Vera, co-founder of Las Mujeres Lideres in Peru, will deliver a compelling keynote address on creating spaces for empowerment, drawing from her experiences in advocating for women’s rights and leadership in Latin America.

As a fitting conclusion to this empowering gathering, the Women’s Business Council Philippines will host its inaugural “Babae Awards” recognizing outstanding women leaders in various fields. Hosted by the beloved Mr. Boy Abunda, the Babae Awards will honor those who have shown unwavering commitment to advocacy and service, demonstrating exemplary leadership that drives positive change, inspires empowerment, and contributes to nation-building.

Join Us!

The Unstoppable Filipina Summit is not just an event; it is a movement toward a more equitable and empowered future. We invite all advocates for women’s rights, business leaders, and aspiring change-makers to join us in this landmark occasion. Together, let us celebrate the strength of Filipina women and their incredible contributions to the new economy.

For more information and to register, please visit (http://www.wbcp.org).

Contact: Women’s Business Council Philippines. Email: info@wbcp.org. Phone: +63 928 123 4567

Follow Us on Social Media:  Facebook: [WomenBizPhilippines](http://facebook.com/WomenBizPhilippines),  Twitter: [@WomenBizPH](http://twitter.com/WomenBizPH),  Instagram: [@WomenBizPH] (http://instagram.com/WomenBizPH)

#WomenBizPhilippines #rubyspreciousmoments #rubyasoyph

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Park Inn by Radisson North EDSA Announces its First Hire from the Basic Housekeeping Skills Training for Persons Deprived of Liberty (PDLs)

SM Hotels & Conventions Corporation’s (SMHCC) regarded hotel property in the North takes pride and joy in welcoming Ms. Marissa Basa, its first hire from the program, as a Housekeeping Attendant under Multi-Access Cooperative. Through a groundbreaking collaboration, Park Inn by Radisson North EDSA, with the full support of Radisson Hotel Group and its owning company, SM Hotels and Conventions Corp. (SMHCC), aims to create lasting, positive change by giving PDLs the tools to build better futures for themselves and their families.

Last February 13, 2025, the hotel officially celebrated this momentous occasion led by no less than Quezon City Mayor Joy Belmonte, together with the rest of the Quezon City Government, Park Inn by Radisson North EDSA and SMHCC Executives, Multi-Access Cooperative, and the Bureau of Jail Management and Penology (BJMP).

In October 2024, with its commitment to responsible business, Park Inn by Radisson North EDSA officially launched a long-term initiative to provide Basic Housekeeping Skills Training for Persons Deprived of Liberty (PDLs) at the Quezon City Jail Female Dormitory. This program aligns with Quezon City Mayor Joy Belmonte’s No Woman Left Behind initiative, which aims to empower women and equip them with the skills needed to rebuild their lives.

(From left) – Ms. Valerie Bernardino and Ms. Janet Oviedo of the Quezon City Government, Park Inn by Radisson North EDSA General Manager Mr. Reycie Gutierrez, SM Hotels & Conventions Corp. VP for Human Resources and Organizational Development Ms. Charmagne Adonis, Quezon City Mayor Joy Belmonte, Ms. Marissa Basa, Park Inn by Radisson North EDSA General Manager Ms. Ann Olalo, Regional Director of the Jail Bureau JCSupt. Clint Russel A. Tangeres, Major Lourvina A. Brazado of the Bureau of Jail Management and Penology (BJMP), SM Hotels & Conventions Corp. Asst. VP for Public Relations Ms. Nian Rigor.

In partnership with the World Sustainable Hospitality Alliance, which provided the global Housekeeping Curriculum, Park Inn by Radisson North EDSA ensures that the training adheres to international hospitality standards. To support hands-on learning, a Park Inn Standard Room was constructed within the Quezon City Jail Female Dormitory, allowing trainees to practice and apply their skills in a real-life setting. The Quezon City Skills and Livelihood Foundation, through a TESDA-certified trainer, conducts the training. One of the program’s participants regained her freedom and, in February 2025, was provided an employment opportunity at Park Inn by Radisson North EDSA through Multi-Access Cooperative.

This initiative is a testament to the power of collaboration and the impact of providing opportunities for rehabilitation and empowerment. Through continued efforts, Park Inn by Radisson North EDSA and its partners remain committed to making a meaningful difference through the newly-found competence of these women.

Featured photo: (From left) – Park Inn by Radisson North EDSA General Manager Mr. Reycie Gutierrez, SM Hotels & Conventions Corp. VP for Human Resources and Organizational Development Ms. Charmagne Adonis, Quezon City Mayor Joy Belmonte, Ms. Marissa Basa, Park Inn by Radisson North EDSA General Manager Ms. Ann Olalo, and SM Hotels & Conventions Corp. Asst. VP for Public Relations Ms. Nian Rigor.

#ParkInnbyRadissonNorthEDSA #SMHCC #rubyspreciousmoments #rubyasoyph

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Asian Cultural Council Philippines Celebrates 25 Years of Supporting Filipino Artists

The Asian Cultural Council Philippines Foundation (ACC Philippines) celebrates 25 years of solid commitment to nurturing Filipino artists and fostering cultural exchange. To mark ACC Philippines’ silver year are a series of special events beginning with its much-anticipated annual Asian Cultural Council Auction set to take place on February 22, 2025, at 2:00pm at Leon Gallery.\

The fundraising auction directly benefits the ACC Philippine Fellowship Program, which empowers Filipino artists by providing opportunities to engage in apprenticeship programs, pursue research and studies, participate in international collaborations, and learn from esteemed mentors and experts abroad. These initiatives align with ACC’s overarching mission to advance international dialogue and cultural exchange, fostering mutual understanding and respect across cultures.

Since 1963, when ACC started giving grants to support artists in their self-exploration and development through cultural exchange in the United States and/or intra-Asia, the growing list of Filipino artists who have received the ACC fellowship grant continues.

ACC Philippine Grantees

Nine Filipino artists and art specialists representing Visual Arts, Theater, Literature, Conservation, and Art Criticism are the recent additions to the roster of ACC’s outstanding fellows and alumni all over the world.

Currently on their ACC fellowship are dance artist MARIA PATRICIA BERNAS who is pursuing her Master of Science in Dance Movement Therapy at Sarah Lawrence College in the United States; theater arts practitioner AINA RAMOLETE who is pursuing her MA in Puppet Arts at the University of Connecticut; Literary artist PADMAPANI PEREZ who is conducting her research in India; visual artist ARCHIE OCLOS is conducting his research in Coney Island; dramaturg and educator SIR ANRIL TIATCO is training on dramaturgy in New York; curator and critic JOHN ALEXIS BALAGUER is also in New York for his research on exhibition writing and art criticism. Conservation specialist PETER JOHN NATIVIDAD has just returned from his fellowship in Japan for his research on the techniques used in the mounting and seismic control system of display and storage in museums; while theater artist TONI GO and stage writer and director JOSHUA LIM SO are set to leave in July for their New York fellowship.

Through the years, ACC is proud to have supported almost 300 exceptional alumni, some of them have become revered National Artists such as Jose Joya, Lucresia Kasilag, Lamberto Avellana, Alejandro Roces, Francisco Feliciano, Jose Maceda, Kidlat Tahimik, Ramon Santos and Alice Reyes. They are joined by icons of contemporary art and some of the most promising young creatives of this generation. From the year 2000, grants were supported and sustained through the fundraising projects of the ACC Philippines Foundation Trustees and the donations from ACC sponsors and benefactors.

The ACC Auction, with Preview starting February 18, 2025 at 6:00pm, has become a highly anticipated event in the art and cultural community, bringing together esteemed collectors, patrons, and art enthusiasts to support a meaningful cause. Among the important pieces up for bid are by ACC alumni, starting with 1967 ACC Fellow and National Artist JOSE JOYA, 1968 ACC Fellow, Gawad CCP Awardee and Father of Philippine Conceptual Art ROBERTO CHABET, and ACC 2012 Fellow RIEL HILARIO. The proceeds from the auction will help sustain the foundation’s grants program, ensuring that Filipino artists continue to have access to invaluable learning and growth opportunities on the global stage.

Join us in celebrating this milestone and supporting Filipino artistry. For more information on the auction, visit www.leon-gallery.com. To know more about the ACC and how to support its programs, visit www.asianculturalcouncil.org

#ACC #LeonGallery #auction #rubyspreciousmoments #rubyasoyph

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Landco Lifestyle Ventures takes over management of Camp John Hay and The Manor

Landco Pacific Corporation, a subsidiary of Metro Pacific Investment Corporation with Chairman Mr. Manuel V. Pangilinan, assigns Landco Lifestyle Ventures (LLV) as interim management of The Manor and Forest Lodge at Camp John Hay (CJH), including the CAP-John Hay Trade and Cultural Center in Baguio City.

The Manor at Camp John Hay .

LLV undertakes this to assist the Bases Conversion and Development Authority (BCDA) in transitioning the properties to a new private partner once they are ready to be awarded for long-term lease and management arrangements.

LLV is the rebranded hospitality management arm of the highly sought-after leisure facilities and unique accommodations of Landcos master planned Resorts Estates 15-hectare Casobe (Calatagan South Beach) and 23-hectare Club Laiya in Batangas. The iconic beachfront condotels The Spinnaker and The Nautilus, respectively, rising in these resort estates will also be managed by LLV for unit owners signing up in the rental pool.

With LLV’s distinctive hospitality and leisure offerings, Landco Pacific, renowned for pioneering premium landscapes for more than three decades, strengthens its commitment to deliver outstanding new lifestyle products and experiences that revolutionize resort living.

Hospitality Expertise and Remarkable Leadership

“It’s a thrill to lead the exceptional team of Landco Lifestyle Ventures. The heart for hospitality will continue to be at the core of each of the tourist destination where we operate from Baguio to Batangas. Our commitment to genuine service will be the ideal match to the unique spirit, culture and attractions that each location offers. We look forward to growing the excellent experiences for Landco Pacific investors and unit owners, and guests, through giving them access to distinctive and diverse leisure amenities and accommodations in key tourist spots in the country,” stated Patrick “Pato” C. Gregorio, head for hospitality and Lifestyle Ventures of LLV, previously serving as Landco Pacific’s senior consultant for hospitality and tourism.

Landco Lifestyle Ventures Head Patrick C. Gregorio .

Gregorio has an extensive leadership in hospitality, tourism and sports for decades. As head of LLV, he expands his role as the lead for operations of CJH legacy hotels, and continues to helm the management of the rebranded Millennial Resorts Corporation and the condotels in the Landco Resort Estates.

Gregorio started out in the tourism sector, having been the youngest general manager of the Manila Hotel and was president of the Waterfront Hotels and Resorts and was recognized as one of the Ten Outstanding Young Men (TOYM) awardee for tourism in 2003. He is a graduate of the University of the Philippines with a degree in Tourism, where he graduated cum laude.

Gregorio also has long been involved in Philippine sports, having previously headed the sports marketing arm of Smart Communications Inc.; and served as chairman of the PBA during its 40th season, head of Samahang Basketbol ng Pilipinas (SBP), president of the Philippine Rowing Association, and played a key role in 2024 Paris Olympic Games as one of the heads of the Philippine delegation that has successfully produced two outstanding Olympians.

Five-star Hotel, Distinctive Accommodations, Trade and Cultural Center in Baguio

For a relaxing family adventure, a romantic retreat, a perfect spot for digital nomads to work in the clouds or for special events and conferences, the five-star hotel, lodge and trade and cultural center in Camp John Hay, managed by LLV, are exceptional choices in the country’s summer capital.

Thrill-seekers can head to the Treetop Adventure activity center, where they’ll find exciting rides like the Superman zipline, Tree Drop, and Canopy Ride. If guests prefer a more leisurely pace, they can explore the Butterfly Sanctuary or stroll the scenic hiking spot called Yellow Trail.

The camp also features a world-class Jack Nicklaus-designed golf course and offers plenty of dining, shopping, and accommodation options.

  • Five-Star Hotel

Offering a perfect blend of old-world charm and modern luxury, guests at the five star hotel and lodge in Camp John Hay can bask in the cool mountain breeze, the crisp scent of pine trees, and a serene atmosphere that sets the stage for an unforgettable stay.

Perched 5,000 feet above sea level, with a pleasant year-round temperature of 19°C, The hotel combines the natural beauty of the surroundings with sophisticated comfort and warm hospitality. This luxury resort boasts stunning mountain views, exquisite cuisine, a stylish bar, and rejuvenating spa treatments.

Guests can unwind in five-star hotel’s well-appointed rooms with private balconies or terraces, enjoy complimentary Wi-Fi, and pamper themselves with luxurious toiletries. With hiking trails nearby, gourmet dining, and sightseeing tours available, the hotel is the perfect escape for guests seeking rejuvenation, and a truly unique Baguio experience. The five-star hotel features 163 well-appointed rooms.

  • Lodge

Wondrous beauty of nature also awaits at the lodge. This accommodation prides itself for its unique architecture, classic interior, and outstanding service, making it an absolute standout at Camp John Hay.

  • Trade and Cultural Center

Built inside the lush greens of Camp John Hay, the Trade and Cultural Center is surrounded by stately pine trees, creating a verdant and soothing environment perfect for stress-free and enjoyable events and conventions. The Convention Center boasts of a  405-sqm stage that are perfect for productions of special events. For al-fresco banquets, the Apayao Hall extension offers an additional 1,500 square meters of covered space. It is also suitable for exhibits and trade fairs.

For reservations at Camp John Hay Hotels, please call:  for the five-star hotel (74) 424 0931, lodge (74) 422 2075 to 75, John Hay Convention Center (74) 422 2075 to 76 local 601. For info about Landco Pacific Corporation and Landco Lifestyle Ventures, visit their website or Facebook page.

#Landco #CampJohnHayHotels #rubyspreciousmoments #rubyasoyph

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An Enchanting and Remarkable Stay at Lanson Place Mall of Asia

The warmth and charm of this place have undoubtedly secured a special spot in our hearts, and we eagerly look forward to many more visits in the future.  

 

 This year, our Valentine’s Day weekend bloomed into something truly remarkable. Sharing this special occasion with my family at Lanson Place Mall of Asia transformed our experience into an enchanting memory. Staying true to their inviting catch phrase, “Make Yourself at Home,” we were enveloped in comfort from the moment we arrived until our departure, making every moment feel effortlessly seamless.

Cleanliness and comfort

The superior room we were assigned felt like an oasis of cleanliness and comfort, designed with careful attention to detail and abundant amenities. The luxurious bed enveloped us in its soft embrace, promising nights of uninterrupted slumber filled with deep, revitalizing rest. Every corner of the room radiated warmth and tranquility, creating a perfect retreat to escape the hustle and bustle of everyday life.

Spending the Valentine’s Day weekend with my family.

Culinary journey at Cyan Modern Kitchen

As we ventured through the hotel, we were captivated by its exceptional amenities, but it was at Cyan Modern Kitchen on the third floor of the bay wing that our culinary journey truly began. This all-day dining gem dazzles with modern interpretations of traditional international dishes, each crafted with fresh, seasonal, and sustainably sourced ingredients. During our stay, we delighted in the vibrant flavors and enticing presentations of the buffet menu, which was a feast for both the eyes and the palate.

Cyan Modern Kitchen

The breakfast scene at Cyan was a vibrant tapestry of laughter and conversation, filled to the brim with guests celebrating Valentine’s Day. Families and couples gathered around tables indulging in a delightful spread of mouthwatering dishes. The air was infused with the tempting aromas of sizzling bacon and freshly brewed coffee, creating an inviting atmosphere. Amidst the lively hustle and bustle, the attentive staff moved gracefully through the room, ensuring that every guest’s needs were met with warmth and care. It was truly a memorable morning, radiating joy and togetherness.

Healthy salad.

Afternoon indulgence at Madeleine High Tea

One of our most cherished experiences was at the Madeleine High Tea, a delightful haven perfect for afternoon indulgence. It was here that we savored lovely cups of tea and rich coffee paired with an array of delectable pastries, each bite a sweet escape from the ordinary.

Delectable pastries.
Alike Galentine’ s Day event.

We enjoyed a delightful afternoon at our company’s Galentine’s Day event, where the atmosphere was enchanting. The venue was adorned with a spectrum of vibrant flowers, creating a breathtaking tapestry of colors that brightened the space. As we witnessed the flower arrangement activity, we experienced a sense of tranquility while forging deeper connections with the wonderful women around us. Laughter and conversation flowed freely, making it a truly memorable celebration of friendship and creativity.

Throughout our stay, Lanson Place provided us with unforgettable experiences that linger in our memories. The warmth and charm of this place have undoubtedly secured a special spot in our hearts, and we eagerly look forward to many more visits in the future.

Photos By Ruby’s Precious Moments

#LansonPlaceMallofAsia #staycation #lovemonth #alikegalentines #rubyspreciousmoments  #rubyasoyph

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Exhibition of Antique Jewelry at Cuartel de Santo Domingo to Celebrate National Arts Month

This antique jewelry showcase is merely the first of many exciting activities planned for the year. As July 2025 approaches, Cuartel de Santo Domingo will proudly celebrate its 20th anniversary as a National Historical Landmark, alongside Kilusan Cuartel de Santo Domingo Inc.’s milestone of 25 years of enriching the community through culture and heritage.

 

In a dazzling homage to National Arts Month, the Kilusan Cuartel de Santo Domingo proudly hosted an extraordinary exhibition of antique jewelry at the historic Cuartel de Santo Domingo, dubbed the “Intramuros of the South,” on February 13.

As visitors entered, they were transported into an enchanting world of elegance and artistry, where each piece of jewelry sparkled with the whispers of history. The collection showcased a breathtaking array of craftsmanship, rich culture, and deep-rooted heritage. Each stunning item glowed with the unforgettable tales of artisans lost to time, revealing the incredible skill and passion that breathed life into these exquisite creations.

This one-day event was not just an exhibition; it was a vibrant celebration of artistic expression and the timeless legacy embodied in these extraordinary treasures. These magnificent artifacts have been lovingly preserved through generations, nestled in the heart of this iconic landmark, steeped in history.

Ms. Gemalin Batino (left, standing) with her dedicated team members at Kilusan Cuartel de Santo Domingo.

Behind this captivating jewelry exhibition was the dedicated team at Kilusan Cuartel de Santo Domingo, led by the inspiring Ms. Gemalin Batino. Their collective passion shone brightly, as each member played a pivotal role in unveiling this marvelous collection to the public.

Antique jewelry exhibition at Cuartel de Santo Domingo in Santa Rosa, Laguna.

This antique jewelry showcase is merely the first of many exciting activities planned for the year. As July 2025 approaches, Cuartel de Santo Domingo will proudly celebrate its 20th anniversary as a National Historical Landmark, alongside Kilusan Cuartel de Santo Domingo Inc.’s milestone of 25 years of enriching the community through culture and heritage.

For more information, like and follow https://www.facebook.com/cuartelph

#jewelryexhibit #CuarteldeSantoDomingo #nationalartsmonth #rubyspreciousmoments #rubyasoyph

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HONOR Philippines Transforms Digital Retail Experience with TikTok Shop Breakthrough

HONOR Philippines is proving that tech innovation goes beyond devices; it extends to how brands connect with consumers. Through a bold and data-driven approach to e-commerce, the leading global provider of smart devices has emerged as a standout performer on TikTok Shop, leveraging the platform’s full ecosystem to drive visibility, engagement, and sales.

In the fourth quarter of 2024, HONOR recorded a 1.7x performance increase compared to Q1 to Q3, securing its place among TikTok Shop’s Top 20 brands in the Phones & Tablets category and ranking #13 overall. The brand’s success is rooted in a strategic fusion of product innovation, content creation, and precision advertising, all guided by TikTok Shop’s ACE Indicator System, which focuses on Assortment, Content, and Empowerment to measure and optimize seller performance.

By implementing targeted product drops, viral content strategies, and high-impact ad placements, HONOR achieved a 174% growth in gross merchandise value (GMV) in Q4 2024 compared to the first three quarters of the year. These results highlight the brand’s ability to translate digital engagement into tangible sales, setting a new standard for tech retail in the fast-evolving social commerce landscape.

Driving Sales Through Strategic Product Launches

A key factor in HONOR’s success was its well-timed product launches and compelling offers tailored to TikTok Shop’s unique shopping experience. The introduction of the HONOR X7c during the 11.11 Paskong Panalo Sale served as a major growth driver, amplifying brand visibility during a peak sales period.

In addition, HONOR strengthened its online presence by rolling out exclusive discounts, including 10% off for the HONOR X9b during regular sales and up to 30% off with TikTok Pay Later. TikTok Pay Later is a credit-based payment method available on TikTok Shop, offering customers a “shop now, pay later” experience. Eligible users can access credit limits of up to PHP 50,000, repayable in up to 12 installments. This feature allows for flexible payment options, enhancing the shopping experience on TikTok. These incentives boosted sales and positioned HONOR as a top-performing brand within its category.

“We strategically time our product launches to coincide with major sales events, ensuring maximum consumer engagement and higher conversion rates,” said Stephen Cheng, Vice President of HONOR Philippines. “By aligning our releases with peak shopping periods, we create heightened anticipation and provide customers with exclusive deals, making our offerings even more compelling. On the other hand, TikTok Shop provides the perfect platform for us to showcase our innovations, offering customers both quality and value in a seamless shopping experience,” Stephen added.

Optimizing product listings also played a crucial role in HONOR’s growth. By strategically highlighting each device’s unique selling points, the brand drove a 114% increase in Shop Tab GMV and a threefold increase in non-affiliate GMV, proving the effectiveness of its organic and affiliate-driven sales strategies.

Engaging Content Fuels Consumer Connection

HONOR Philippines has also leveraged the power of content-driven commerce, turning TikTok Shop into a hub for immersive shopping experiences. The brand conducted daily livestreams, averaging 12 hours per day, to directly engage with potential buyers and build real-time connections.

This commitment to live selling paid off significantly, leading to a 400% increase in Live GMV during the 12.12 Paskong Panalo sale compared to regular business days. Quarter-on-quarter, live selling revenue skyrocketed eightfold, demonstrating the growing consumer demand for interactive and engaging shopping experiences.

Beyond livestreams, HONOR also amplified its presence by participating in viral challenges and trending short-form content, further boosting customer interaction. One of its most successful sessions even recorded a gross profit margin (GPM) of 17.72, proving that highly engaging content translates directly into stronger sales.

Leveraging TikTok Shop’s Tools for Sustained Growth

Beyond content and product strategy, HONOR Philippines has fully embraced TikTok Shop’s advertising and campaign ecosystem to strengthen its digital commerce leadership. The brand actively joined weekly and monthly platform-wide campaigns, reinforcing its commitment to long-term growth.

HONOR also maximized TikTok Shop’s precision-targeted ad formats, including Product Showcase Ads (PSA), Video Shopping Ads (VSA), and Live Shopping Ads (LSA). This investment in digital advertising resulted in a 4.5x increase in return on ad spend (ROAS) and secured HONOR a spot among the top 11 brands in the Phones & Tablets category during the 12.12 sale.

https://www.tiktok.com/@sellwithtiktokshop_ph/video/7466009826934426887

“Our strategic approach to TikTok Shop’s ad solutions has been instrumental in reaching the right audiences and driving impactful results,” Stephen Cheng, Vice President of HONOR Philippines, added. “By leveraging data insights and optimizing our campaigns, we’ve strengthened our visibility and customer connections, setting the stage for continuous growth.”

Setting the Standard for Digital Retail Excellence

As the e-commerce landscape continues to evolve, HONOR Philippines showcases how brands can successfully blend technology, content, and strategic marketing to thrive in the digital marketplace. Through well-timed product launches, immersive livestreams, and data-driven ad placements, the brand has positioned itself as a leader in the competitive smart device industry.

“HONOR Philippines has truly leveraged TikTok Shop to its full potential, using the platform’s unique tools to connect with local consumers in meaningful ways,” said Franco Aligaen, Marketing Lead at TikTok Shop Philippines. “Their success is a testament to how TikTok Shop empowers local brands, like HONOR, to compete on a global scale by combining innovation with a deep understanding of their audience, whether through live sessions, exclusive promotions, or creative content.”

Beyond its strong numbers, HONOR’s success underscores the transformative power of digital commerce. As the brand continues to refine its approach and expand its reach, it sets a compelling precedent for how businesses can thrive in the ever-evolving world of online retail.

For more information on HONOR Philippines’ latest offerings, visit their official TikTok Shop page.

#HONORPhilippines #rubyspreciousmoments #rubyasoyph

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Exquisite Gift Ideas for Valentine’s Day

Rustan’s offers a variety of exquisite gift ideas to craft the perfect Valentine’s experience.

 

This Valentine’s season, Rustan’s warmly invites you to joyfully celebrate the deep happiness of love at first sight. Whether you are celebrating with a partner, family, friendship, or self-love, Rustan’s offers a variety of exquisite gift ideas to craft the perfect Valentine’s experience—from men’s as well as women’s fashion to children’s clothing, home decor, and of course, beauty essentials.

Curated Just for You This February

From beauty, fashion to home décor and everything in between, Rustan’s provides the perfect selections to make this Valentine’s Day truly unforgettable.

Indulge in the latest offerings for women as BIMBA Y LOLA makes its Manila debut with chic handbags and accessories that blend art and culture through fashion.

BIMBA Y LOLA Chihuahua Leather Mini.

Dapper gents take the lead in style with versatile document cases and stylish pochettes from Montblanc’s Sartorial Collection that effortlessly takes them from work to leisure.

Celebrate love with the little ones and bond while playing dress up with choices from Rustanette’s Garden of Joy collection. Its playful jacquard fabrics and satin accents in vibrant colors bring year-round cheer that’s perfect for any occasion.

The Nanis LIBERA fine jewelry collection offers contemporary, versatile pieces in 18kt gold and diamonds, perfect for adding a touch of elegance to any look.

Lladró’s The Guest sculpture, designed by Jaime Hayon and reimagined by artists worldwide, is a true testament to the fusion of tradition and modernity that will be a definite conversation starter for your next gathering with loved ones.

Evoke love & romance with every whiff of fragrances and scented candles from The Beauty Source. Baccarat Rouge 540, born from a collaboration between Baccarat and Maison Francis Kurkdjian in 2014, is a tribute to the alchemy of crystal-making.

Glow from within with the remastered skincare icon from La Prairie—Skin Caviar Liquid Lift— the first and sole transformative caviar serum for an instant and enduring lift.

Stun not just with your outfit but also with your crowning glory. Phyto Polleine Scalp Solution – Balancing Concentrate is your perfect ally for a healthy scalp with its 10 purifying and revitalizing essential oils—and is 100% plant-based.

Clarins lip oil balm.

Before you head out, make sure your makeup is in check. Get flawless skin all day with Anastasia Beverly Hills’ Impeccable Blurring Second-Skin Matte Foundation—a medium to full-coverage, long-wearing, water-based formula that blurs pores, fine lines, and wrinkles for up to 12 hours.

Curated Just for You This February: Valentine’s Day Events and Promotions

Celebrate the season of love with exclusive promotions and personalized experiences from February 1 to 14—both in-store and online.

Rustan’s offers a sweet indulgence as a token of appreciation for their loyal customers as Beauty Addict and FSP Members will receive a Malagos Signature Box of 2 with a minimum single-receipt purchase of P12,000 from February 7-14. This exclusive gift is available at Rustan’s Makati, Shangri-La, Alabang, Gateway, Cebu, The Beauty Source NuStar Cebu for Beauty Addict and FSP Members and online at Rustans.com for FSP members —a perfect way to add a taste of happiness this season!

Rustan’s invites FSP members to celebrate love with an exclusive Floret partnership. From February 1–16, enjoy special offers on Floret’s exquisite floral arrangements and home accents.

To make the celebration even more delightful, Rustan’s is offering up to 30% off on participating brands from February 1-14 across all Rustan’s stores and online for your perfect token of love from fine jewelry, fashion, beauty, or home sections.

Shop at a Rustan’s store near you, online at Rustans.com or via our Personal Shopper at 0917 111 1952.For updates and announcements, head to @rustansph and @RustansTheBeautySource on Instagram and Facebook.

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