Pilipinas Kontra Gutom helps lower hunger incidence in the country

More than a year after its launch in November 2020, Pilipinas Kontra Gutom (PKG) partners share milestones towards the movement’s goal of less hungry Filipinos.

Pilipinas Kontra Gutom is a multi-sectoral movement of Task Force Zero Hunger with the public sector and 80 partner members from private corporations and non-government organizations working hand in hand to address the country’s concerns on involuntary hunger – food production and distribution, malnutrition, food surplus and immediate food needed during times of disasters.

Four-Fold Mission

Divide and conquer is one of the guiding principles of the movement. Multi-sectoral working groups were set up targeting specific beneficiaries and focused on different priorities toward achieving zero hunger in the country.

The first priority is food availability and accessibility with the vision to elevate farming as a dignified, sustainable profession among smallholder farmers and other food producers. The goal is to increase farmer income by as much as 20% in the first year and double productivity by 2025. Key programs include the expansion of value chain projects by partner companies through capacity building and logistics improvement in the farm-to-consumer process.

Second is the nutrition adequacy goal. The group is eyeing zero undernourished Filipino children across all households by 2030. The key program to drive this objective involves a sustainable, nutrition education program for pregnant mothers that guides them during the first 1000 days of a child and teaches them how to build a healthy food culture at home through nutritious, delicious yet budget-friendly recipes for the family.

Food assistance and security during disasters are the third priority of the movement. A strengthened and synchronized public and private sectors’ disaster response initiatives during disasters to ensure efficient food distribution is the end in mind.

Food banking is the landmark project for availability and assistance, the fourth priority. The aim is to establish an effective food banking system in Metro Manila that will help supply and ensure a sustainable flow of food to communities in need.


On food availability and accessibility, 4,000 farmers and agripreneurs have been assisted through programs such as Nestle and GIZ’s Project Coffee+, TESDA-Nestle’s Coffee Farmer Scholarship Program, Cargil’s Yellow Corn Project with Aboitiz, Cargill, Bayer, Pilmico, Vitarich, Save the Children and PPSA, and Learning Series led by Jollibee Group Foundation with Harbest and PPSA.

Another program that helps with food availability and accessibility is Feed Back, a community-based vegetable exchange, that helps solve hunger in just 5 weeks. It creates a path for families to source food from their backyards, exchange excess produces with their neighbors, and sell it to their community, nearby villages, and towns.

In the area of assistance during times of crisis, the group collaborates with local and national organizations, corporations, civil society groups, and local government units to execute efforts for the victims of calamities, and pre-evacuation for typhoon-affected families.

On availability of food surplus and repurposing it through assistance, this team has set up a food bank portal where companies and groups can key in their food surplus to be distributed via the Assistance workstream. Through the collaboration of DOLE, Grab, San Miguel Corporation, URC, Scaling Up Nutrition, and Supply Chain Management Association of the Phils., the goal is to establish an effective food banking system that will help supply and sustain food to communities in need.

Lahat kasali, lahat kasalo.

To date, the movement has reached more than 450,000 Filipinos across its four-fold mission where incidences of hunger and malnutrition are high.

In a recent PKG gathering, Task Force Zero Hunger Chair, Cabinet Secretary Karlo Nograles shared that the hunger incidence in the country has improved. “The Philippines also improved its ranking in the 2021 Global Hunger Index. The Philippines ranked 68th out of 116 countries. With a score of 16.8, we have a moderate level of hunger. This is a notch higher than in the 2020 GHI when we ranked 69th with a score of 19.0,” shared Chair Nograles.

PKG invites every Filipino to help. Lahat kasali, lahat kasalo. Individuals may visit kaintayopilipinas.com for details and private corporations, non-profit organizations, and groups who would like to be part of the movement may send an email to pkg@ph.mcd.com.


#pilipinaskontragutom #rubyspreciousmoments #rubyasoyph

Join the global celebration of Earth Hour 2022

On March 26 at 8:30 p.m. local time, WWF-Philippines invites Filipinos to turn off their lights during the annual celebration of Earth Hour as a symbol of a broader commitment toward the planet. This global celebration started as a symbolic event in Sydney, Australia in 2007 and has grown into one of the world’s largest grassroots environmental movements spanning over 7,000 cities and 193 countries and territories.

This year’s Earth Hour takes place at a particularly crucial time as it calls for increased ambition and urgent action to halt and reverse nature loss by 2030. It also takes place before the UN Convention on Biological Diversity (CBD) COP15, initially scheduled for April 25-May 8, where leaders from around the world will gather to decide on a new global action plan for nature for the coming decade. WWF aims to build a groundswell of actions and noise en-masse, including on the news, to put pressure on world leaders in the build-up to CBD COP15.

Earth Hour 2022 also puts forward a broader call to action for individuals to step towards living sustainably and for companies and governments to help build an equitable, nature-positive, and net-zero carbon future.

WWF-Philippines’ Earth Hour Ambassador Mikee Cojuangco-Jaworski shared what this movement means for everyone saying “Earth Hour might be symbolic, but it’s the most powerful reminder that we care, and how many of us all over the world do care.”

For a decade since its inception back in 2007, Earth Hour focused on building awareness of climate change. From 2018, the focus of the movement pivoted to include both climate and nature as their interconnectivity became more evident with human activity causing direct negative impacts on nature and the environment, which then contributes to biodiversity loss and climate change.

Most of the events and campaigns for Earth Hour Philippines 2022 will be celebrated online. The #ShapeOurFuture social media mini-series that ran from March 1 to 11 features select individuals encouraging the public to probe into the election candidates’ platform for the country’s biodiversity conservation.

Earth Hour Virtual Run, a self-paced virtual run that aims to promote a sustainable and healthy lifestyle, raise environmental awareness, and support conservation efforts of WWF-Philippines, will span from March 26 to April 22. Participants can choose their distance from 10 km to 60 km. The registration started February 2 and will end April 9.

Jefferson Lo, founder of Pinoy Fitness, which partnered with WWF-Philippines for the Earth Hour Virtual Run said he believes that “protecting the planet is everyone’s responsibility, especially for us runners and those who are into fitness knows how important the environment is.”

On the day itself, an hour before the switch-off, there will be a Countdown to Earth Hour roundtable discussion hosted by WWF ambassadors Marc Nelson and Pia Wurtzbach. The speaker line-up includes representatives from the Green Thumb Coalition, farmers and fisherfolks, and on-the-ground environmental workers.

The roundtable will be anchored on the importance of legislation and policies for the future of the Philippine environment. With 2022 being a critical year for both the environment and Filipinos, this aims to empower voters with the proper knowledge to create well-thought-of choices in the upcoming national election and elect leaders that will put sustainability on the pedestal.

Follow WWF-Philippines on social media for updates and events related to Earth Hour Philippines 2022.

#EarthHour2022 #EarthHourPhilippines2022  #ShapeOurFuture #rubyspreciousmoments #rubyasoyph


Globe customers raise P1.9M for Typhoon Odette survivors

Globe customers have raised P1,925,284 worth of Globe and TM Rewards points to help survivors of Typhoon Odette, sending critical aid to families reeling from the impact of the deadly December storm.

The donations have been turned over to Globe’s partner organizations — the Ayala Foundation, GMA Kapuso Foundation, and Rise Against Hunger Philippines.

Such support came at a crucial time when typhoon survivors needed life-saving aid, as Odette destroyed over 344,000 houses and damaged more than 1 million others. The destruction displaced over 58,000 families, leaving them straining for basic needs.

A total of 406 people were killed, while 1,265 were hurt and 65 remain missing.

“The devastation left by Typhoon Odette called for a swift response. We are very grateful to our customers who are with us in this undertaking.  The Rewards points that they donated will go a long way in helping step up humanitarian efforts to help as many people as we possibly can,” said Yoly Crisanto, Globe Chief Sustainability Officer and SVP for Corporate Communications.

Globe Rewards currently has 15 non-government organizations, charitable institutions, and foundations in its program roster, supporting several advocacies in line with the company’s vision towards national development and upliftment of lives. These include disaster relief, reforestation, child protection, hunger mitigation, education, animal welfare, marine biodiversity, mental wellness, and medical support.

Through Globe Rewards, Globe and TM subscribers can provide support and malasakit to worthwhile causes in time of need within the safety of their homes.

For Odette response, one of Globe’s major partners Ayala Foundation through its disaster relief and recovery efforts under the #BrigadangAyala program continues to provide food packs in heavily affected areas in partnership with the Ayala Group of Companies.

Another partner is the GMA Foundation, which provides aid through the “Operation Bayanihan” program. The organization extends immediate relief and assistance to victims of disasters and calamities nationwide.

Other donation partners that extend support to disaster survivors are ABS-CBN Foundation and the Tzu Chi Foundation.

To date, relief efforts led by Globe and its partner organizations have now reached over 10,000 families in Palawan, Visayas, and Mindanao.

With thousands of Filipinos affected by the disaster still in need of urgent help, Globe continues to send out a call for support to its customers.

Globe and TM customers can still donate their Rewards points to ongoing relief operations for as low as P1 via the New GlobeOne app at glbe.co/NewGlobeONE. Customers can go to the Rewards section, click the “DONATE” icon, choose the organization and corresponding denomination, and then press “REDEEM.” A confirmation message will be sent by 4438 upon successful donation.

The company strongly supports the United Nations Sustainable Development Goals, particularly UN SDG No. 9, highlighting the roles of infrastructure and innovation as crucial drivers of economic growth and development. Globe is committed to upholding the United Nations Global Compact principles and contributing to 10 UN SDGs.

To learn more about Globe, visit www.globe.com.ph.

#globe #typhoonodette #rubyspreciousmoments #rubyasoyph

The climate crisis should be on the agenda of candidates in the 2022 elections

Political candidates in the 2022 national elections must put the climate crisis on their agenda and ensure that the Philippines complies with our international commitments, environmental group WWF-Philippines said.

“The climate, nature, and environment should be on the agenda of candidates along with our advocacies on climate justice and equity. There needs to be a lot of thought and attention on how we will implement the proper actions in line with our international commitments,” Atty. Angela Consuelo Ibay, WWF-Philippines’ Head of Climate and Energy, said.

“I think now is the time to ensure that. We need to lobby with the candidates to put the climate on their agenda and to think of it carefully. All of us will be impacted by climate change and are already feeling it,” she said during an online webinar co-organized by the Center for Renewable Energy and Sustainable Technology (CREST) and WWF-Philippines titled “Energy Transition to Halt the Climate Crisis.”


UN Climate Change Conference (COP26)

 In the recently concluded UN Climate Change Conference (COP26) in Glasgow, the Philippines was a signatory in the Glasgow Leaders’ Declaration on Forests and Land Use which commits to halting deforestation and restoring forest land, the COP26 Coal to Clean Power Transition Agreement, and the Global Methane Pledge.

The Philippines sent a delegation led by Department of Finance Secretary Carlos Dominguez III to COP26 which ran from October 31 up to November 12. The conference ended one day beyond the schedule due to the negotiations over the text of the Glasgow Climate Pact.

As the election season heats up in the Philippines, Ibay called on those officials to ensure that the agreements they signed in the international conference with hundreds of other countries will become institutionalized and continue to be implemented by the next administration.


PH ranked 7th globally in coal expansion

“Even though historically the Philippines’ GHG emissions are small compared to developed countries, we should not belittle our contribution to the climate crisis because our emissions are higher compared to 100 other countries and in 2020, we are ranked 7th globally in terms of coal expansion,” Atty. Avril de Torres of the Center for Energy, Ecology, and Development (CEED) said.

“That’s how many coal power plants are planned to be built. And there should have been more coal plants operating and in the pipeline, because back in 2012, the forecasted energy mix of the Department of Energy (DOE) was 70 to 80% from coal,” Torres said.

Torres cited the 2020 coal moratorium by the DOE as an important step in the energy transition as this halted 6 gigawatts of coal capacity. However, a CEED study published July 2021 found that proponents of 10 coal projects are still in the process of obtaining permits while 6 proposed projects were allowed to continue.

Maris Cardenas, Executive Director of the Center for Empowerment, Innovation, and Training on Renewable Energy (CENTRE) emphasized the need to speed up the growth of the renewable energy sector so that it can contribute 35% of the total Philippines energy mix by 2030.

“That target should be higher but the 35% target is already low and yet very hard to achieve,” Cardenas said. “That should be a reality. We need to make the 35% target an imperative and not merely an aspirational target.”

Climate and renewable energy institutions that also co-organized the event include Laudato Si Philippines, Power 4 People Coalition, and Renewable Energy Transition Institute (Reboot PH).

Watch the full webinar here: https://www.facebook.com/WWF.Philippines/videos/4431707490199990


#climatecrisis #wwfph #rubyspreciousmoments #rubyasoyph



Gardenia delivers more bread to calamity-stricken areas

Bread market leader Gardenia Bakeries sends more bread to regions hit by Typhoon Odette in Eastern, Western, and Central Visayas and Northern Mindanao.

Gardenia president Jun Umali confirmed in a statement that the company is exerting efforts to provide adequate bread supply in areas affected by the onslaught of the tropical cyclone.

“We are doing our best to ship bread products from our plants in Laguna and Cagayan de Oro to typhoon-hit areas in Visayas and Mindanao. To avert food shortage, we continuously resupply goods using our large feeder trucks thru the RORO shipping system. Additional Gardenia stocks are being delivered to Sorsogon, Samar, Leyte, Bohol, Panay, Negros, Cebu, and affected parts of Mindanao,” Umali explained.

He noted the need for ready-to-eat food in times of calamities. “Food is one of the immediate needs of typhoon-affected families in, especially to those areas with no electricity and enough water supplies. Convenient and ready-to-consume goods like Gardenia bread, which do not require cooking, are essential.

Strategic facility location

Umali said that the locations of Gardenia factories in the country are strategically situated to continuously serve the Philippine communities especially during crisis periods like floods, typhoons, earthquakes, and other natural disasters.

“Gardenia currently operates five bakery plants in the Philippines – three in Luzon, one in the Visayas (Cebu), and one in Mindanao (Cagayan de Oro). Our facilities are purposefully located not only for commercial operations. All plants also serve as support to other factories and markets. We can also dispatch bread easily to other areas when the need arises, during unforeseen events or major calamities, or natural disasters. This way we can ensure continuous food supply, especially when it is needed most,” he explained.

Gardenia bread donation bound to Siargao.

Umali also cited the importance of its unique logistics and distribution systems to ensure the proper delivery of products nationwide. “Our extensive and sophisticated distribution system and large fleet of trucks are indispensable to distribute Gardenia loaves across various distribution channels all over the country,” he said.

Bread donation

Gardenia is also at the forefront of relief efforts to alleviate the suffering of the victims in the severely affected areas. Umali shared that Gardenia is also donating bakery products, aside from its efforts to stabilize the bread supply.

Gardenia works with the Philippine Red Cross, government agencies, media foundations, and socio-civic organizations to extend help to damaged communities.

Gardenia plants in Laguna and Cagayan de Oro are operating continuously and set at maximum production capacity to serve bread to consumers and provide bread donations for relief works in the Visayas-affected areas.

Gardenia, the country’s largest bread manufacturer, accounts for more than 60 percent market share of the branded loaf bread market in the country.

#gardenia #donation #typhoonodette #rubyspreciousmoments #rubyasoyph

BLACKPINK calls for fans’ support in climate action movement

Globe ambassadors BLACKPINK have lent their voices to the call for climate action. During the recent UN Climate Change Conference (COP26) in Glasgow, Scotland, the Korean mega-group addressed global leaders and audiences to come together in taking action in the ongoing fight against climate change.

In a video message presented during COP26, BLACKPINK’s members JISOO, JENNIE, ROSÉ, and LISA urged their fans and the younger generation to take a stand and act against the most critical issue affecting everyone.

“Climate change is an established fact. We have learned of the devastating changes to nature, to the global weather, and the air we breathe. And the changes that we feared are already beginning to transform our planet.  We have learned that we must act now. Urgently, to prevent much, much, worse,” the group said.

They noted the possible severe impacts on people and nature, with a third of the population being regularly exposed to extreme heat, which may lead to drought, health problems, and death.  Almost all warm-water coral reefs would also be destroyed, and sea ice would melt and devastate wildlife.

“We do not want to get there.  The important thing is that we all take responsibility because it just won’t be achieved without collective action.  Let’s work together for our planet and take climate action in your area,” BLACKPINK concluded.

Yoly Crisanto, Globe Chief Sustainability Officer and SVP for Corporate Communications said, “We are very pleased to share the same advocacy as our brand ambassadors, BLACKPINK. We at Globe have long been advocates of climate action, with our commitment to the Race to Zero movement to achieve Net Zero GHG emissions by 2050 and limit global warming to 1.5 degrees celsius, as aligned with the Paris Agreement.”

In June 2021, Globe became the first and only publicly-listed Philippine company listed by the Science-Based Target initiative (SBTi) to commit to Business Ambition for 1.5 degrees Celsius and has officially joined as a participant of the Race to Zero.

Race To Zero is spearheaded by the UN Framework Convention on Climate Change (UNFCCC) and COP26 Presidency and backed by GSMA.  It aims to lower greenhouse gas (GHG) emissions to Net Zero no later than 2050 through the collective efforts of leaders, businesses, cities, regions, and investors worldwide. Globe’s commitment to establishing science-based targets and net-zero GHG emissions by 2050 is in line with the Paris Agreement and #RacetoZero Campaign.

Globe has already started its shift towards renewable energy, with 13 key facilities operating on 100% renewable energy. In addition, it has deployed over 7,400 green network solutions to achieve energy and resource efficiency in its cell sites nationwide. It has also implemented high standards of environmental management and stewardship through its ISO 14001-certified Environmental Management System to reduce its impact on the environment. The company is also aiming for an ISO 50001 Energy Management System certification for its key facilities by 2022.

The digital solutions platform has been doing its part in the fight against climate change through sustainable business processes and an established active strategy towards reducing both its short-term and long-term emissions.

Recently these efforts have been internationally recognized by GSMA, the largest global consortium of mobile networks. GSMA’s newly created COP26 Digital Hub has included Globe’s decarbonization journey as a case study.

Globe strongly supports the United Nations Sustainable Development Goals, particularly UN SDG No. 13, which underscores the importance of climate action to save lives and livelihoods to address climate emergencies. Globe is committed to upholding the UN Global Compact principles and contributing to 10 UN SDGs.

To know more about Globe, visit www.globe.com.ph.

#Globe #BlackPink #rubyspreciousmoments #rubyasoyph


OPM Greats Team Up for Minis Island

Ebe Dancel, Barbie Almalbis, Mojofly, Razorback, and more join forces to raise funds for the education of the children in Minis Island.

This October, some of the biggest names in the local music scene will be banding together to aid one of the smallest communities in Sulu.

It will happen at “Musika’t Aklat,” a virtual concert spearheaded by the Rotary Club of Fort Bonifacio Global City (RCFBGC). Featuring the likes of Ebe Dancel, Barbie Almalbis, Mojofly, and Razorback, this project will attempt to financially aid Minis Island, a place located around 12 kilometers away from Jolo. Currently, the community has a lone school; it was built through the donations of the Rotary Club of Manila Premier. And now, Jan Emil Langomez, president of RCFBGC, aims to expand this project through the concert his club is organizing.

“We intend to build lodging facilities for faculty,” he said. “We also want to build a library and water, sanitation, and hygiene facilities for the islanders.”

Streamed live on Facebook from Makati’s Social House, “Musika’t Aklat” started on October 16. The first portion of the series was called “Solo Night” and featured performances from Dancel and Almalbis. Alongside them were other names like Sud Ballecer, Clara Benin, Waiian, and Tamara.

The second date will be on the 23rd and it is dubbed “Alternative Night.” It will feature Mojofly, Tanya Markova, Rouge, Bita, and the Botflies and Createurs.

MA bands Day 2

The final night is titled “Pinoy Rock Night” and it will happen on the 30th. It will feature Razorback, The Republicats, Shotgun Combo, Gin Rum and Truth, and Calebral. Tickets for each date are priced at 350 Php and they can be bought through Ticketmelon.

“While local authorities have been supportive, their resources nonetheless remain limited,” Langomez said. “This is where our club comes into partnership with the people to expand their existing infrastructure.”

Several months ago, RCFBGC planned for the concert to have an onsite equivalent. This, however, was scrapped due to the heightened restrictions imposed to curb the spread of the coronavirus disease 2019. Nevertheless, the club decided to push through with the virtual aspect of the series and they did so because of how important it is for the community it’s seeking to help. Joining RCFBGC in this noble endeavor are other Rotary clubs such as the Rotary Club of Makati Business District, Rotary Club of Makati Greenbelt, Rotary Club of San Nicolas Makati, and the Rotary Club of Makati Rockwell.

“The residents of the island have had a difficult history,” Langomez said. “This is our way of helping them get past that.”

Before the residents of Minis Island settled in the place they now call home, they lived in the nearby Tulayan Island. However, due to the violent clan wars and political rivalries that apparently characterize the place, they decided to transfer to Minis to live more peaceful lives. Not long after their arrival, however, they discovered that Minis was actually a hideout for members of the Abu Sayyaf. Soon enough, the Jihadist militant group began threatening and oppressing them.

In 2019 the Philippine Army, tipped off by the residents, arrived to drive the bandits away. A group of soldiers was then stationed there to keep the peace and during their stay, they realized that the children were lacking in basic education. Some cannot even spell their names.

In response, the soldiers took it upon themselves to teach the children. They used leaves native to the area as well as spare wood to build a makeshift shelter that served as a classroom. For a blackboard, they used a piece of wood damaged by bullets during their encounter with the Abu Sayyaf.

This, however, is no longer the case these days. Because of the efforts of other good Samaritans, the children now have a school. And if the plans of the RCFBGC succeed, they will have much more than that.

To purchase your tickets please visit https://www.ticketmelon.com/geekmodemedia/musikat-aklat


#Musikataklat #RotaryClubofFortBonifacioGlobalCity #fundraisingconcert #rubyspreciousmoments #rubyasoyph

WWF celebrates a decade of sustainable fisheries work in the PH with book launch

A decade of sustainable fisheries work brings hope to the future of our seas.

The World Wide Fund for Nature launched Bangkulis: Tuna Tales from Hook to Cook, a coffee table book commemorating a decade of sustainable fisheries work in the Philippines in a virtual event held on October 1, 2021.

Set in the yellowfin tuna fisheries of the Lagonoy Gulf and Mindoro Strait, the book details the fisherfolk’s 10-year journey to environmental sustainability. The book follows small-scale fishers and how they have organized themselves toward protecting and uplifting their livelihoods.

In 2011, WWF began working with handline yellowfin tuna fishers in Lagonoy Gulf and Mindoro Strait. A Fisheries Improvement Project was launched – a multi-stakeholder program that aims for the environmental sustainability of fisheries.

A little over a decade of work has brought many wins for these fisheries, both in terms of the management of yellowfin tuna stocks and the empowerment of the handline fishers themselves.

Bangkulis: Tuna Tales from Hook to Cook presents these wins, and the effort that went into achieving them.

“Our partner fishers are at the center of this story. They are the local leaders trying to safeguard the seas they rely on, and we have had the pleasure of watching them come together, empowered, constantly learning, so that they may better take care of their fisheries,” shared WWF-Philippines Project Manager Joann Binondo.

Binondo also reminds us that these yellowfin tuna fisheries have a long way to go before they can claim to be environmentally sustainable. Despite this, the fishers remain committed to improving upon their practices and exploring better ways to safeguard their seas.

“A decade of hard work has gone into improving our fisheries. It has been difficult, but we have seen what this can mean for us – a sense of stability, for those of us whose lives depend on fishing,” shared Atenogenes Reaso, a fisher and chairman of the Gulf of Lagonoy Tuna Fishers Federation, Inc.

Featured photo – Bangkulis: Tuna Tales from Hook to Cook follows handline tuna fishers from the Lagonoy Gulf and Mindoro Strait on a decade-long journey toward environmental sustainability. Photograph © WWF-Philippines

#BangkulisTunaTalesfromHooktoCook #coffeetablebook #WWFPH #rubyspreciousmoments #rubyasoyph

Doing Good for the Oceans

As part of its Sustainability Program, Watsons Philippines has entered a collaboration with Plastic Bank to help reduce plastic pollution and alleviate poverty by creating livelihood.

Plastic waste is a big problem for the environment and humanity in general: Every minute, one garbage truck of plastic is dumped into the ocean. If this continues unabated, there will be more plastic than fish in the oceans in 30 years. Sadly, the Philippines is one of the top 3 contributors to this plastic problem.

Sustainability has always been part of the Watsons DNA. Recognizing that the ocean stores a quarter of CO2 from the atmosphere and up to 93.4% of heat caused by the greenhouse effect, Watsons is committed to reducing the overall impact of its own brand plastic packaging so that it may contribute to ocean protection.

The A.S. Watsons Group has banned the use of microplastics in its own brand of rinse-off cosmetics or personal care products since 2014. By the end of 2019, this ban has been extended to all brands so no rinse-off cosmetics or personal care products from any brand are sold at any Watsons stores.

Watsons Philippines offers its customers four Sustainable Choices: Clean Beauty (mindfully created products without “unwanted” ingredients), Refill and Reduce (refilling bottles and reusing containers), Better Ingredients, and Better Packaging.

Through its Impact Program Collaboration with Plastic Bank, the health, wellness, and beauty retailer will continue to Do Good for the Oceans by committing to the prevention of 50,000 kg of plastic bottles from entering the world’s oceans – the equivalent of 2.5 million bottles over the first 12 months.

“At the heart of Look Good, Feel Great is Do Good. Watsons has always been at the forefront of sustainability and this collaboration with Plastic Bank only further reinforces our commitment to helping make this world a better place,” said Viki Encarnacion, Watsons PR and Sustainability Director.

Plastic Bank Philippines

“We are happy to team up with Watsons Philippines – a company that shares our vision on creating a regenerative economy. This collaboration showcases our unified goal of stopping ocean plastic while creating more opportunities for people living in vulnerable coastal communities,” said David Katz, Founder, and CEO of Plastic Bank.

 #WatsonsPH #DoGood #DoTogether #LookGoodDoGoodFeelGreat #rubyspreciousmoments #rubyasoyph



Donate a book, share the joy of learning

SM shoppers can continue to share the joys of learning with children who need them most through The SM Store’s Donate a Book campaign, which is now ongoing at select branches nationwide until September 30, 2021.

While face-to-face classes still have to resume, schooling certainly extends beyond the campus. And your donations will go a long way as these will be very helpful to distributed top partner public schools and libraries around the country. Here’s how you can share your gift of knowledge:

  • Visit the Donate a Book booths at participating branches of the SM Store at Metro Manila, North Luzon, South Luzon, Visayas, and Mindanao.
  • Donate new or pre-loved books. All books are very much welcome, especially storybooks, educational, and hobby books that can help spark a child’s curiosity, imagination, and knowledge.
  • Donate and match with Learning Is Fun (LIF) books that are available at The SM Store.  LIF offers a wide range of books from toddlers to adult categories such as activity books, early learning educational books, cookbooks, reference books, storybooks, Inspirational books, and game and toy books. Being the participating partner of the said campaign, the company will donate the same number of books sold during the program period.
  • School supplies are welcome. you can also donate notebook packs of 6 and school sets that include a backpack, notebooks, rulers, and pens that are4 available at The SM Stationery section.

In exchange, shoppers will receive a 100 pesos discount coupon for every donation made.

Shoppers can share the gift of knowledge with less fortunate children through the Donate- a-Book campaign now ongoing at selected SM Stores nationwide until September 30.

The Donate-a-Book campaign began in 1998 as one of SM Foundation’s groundbreaking mall-based programs. It has been part of the SM Store’s community programs since 2015, collecting and distributing almost 800,000 books and learning materials through the generosity of The SM Store customers.

Share the Joy of Learning and visit the Donate-a-Book kiosks at the participating branches of The SM Store nationwide.

#Donateabookcampaign #TheSMStore #learningmaterials #rubyspreciousmoments #rubyasoyph